Public | |
Traded as | : RATE |
Industry | Internet |
Founded | 1976 |
Headquarters | New York City, New York, U.S. |
Area served
|
U.S., Canada, China |
Key people
|
Kenneth Esterow, President and CEO |
Revenue | US $457.2 million (2012) |
Number of employees
|
384 |
Website | Bankrate.com |
Bankrate, Inc. is a consumer financial services company based in New York City, New York, in the United States. Bankrate.com, perhaps its best known brand, is a personal finance website.
Bankrate was founded in 1976 as a print publisher of the "Bank Rate Monitor." In 1996, the company began moving its business online. Today, Bankrate, Inc.'s online network includes Bankrate.com as well as CreditCards.com, Interest.com, Bankaholic.com, Mortgage-calc.com, CreditCardGuide.com, ThePointsGuy.com, Bankrate.com.cn, CreditCards.ca, NetQuote.com, CD.com, Walla.by and Quizzle. The online network received over 150 million visits in 2010. In January 2011, Bankrate completed the acquisition of Trouve Media. In December 2011, Bankrate completed the acquisition of substantially all of the assets of InsWeb Corporation for $65 million in cash. And in March 2012, Bankrate acquired InsuranceAgents.com.
After spending 10 years as a public company traded on the NASDAQ, Bankrate was acquired in 2009 by Apax Partners in a transaction valued at approximately $571 million.
In June 2011, Bankrate raised a total of $300 million in gross proceeds with a successful Initial Public Offering on the New York Stock Exchange. In December 2011, Bankrate priced a secondary offering of 12.5 million shares at $17.50 per share. Kenneth S. Esterow was appointed Bankrate's President and Chief Executive Officer in January 2014, having previously served as Senior Vice President – Chief Operating Officer from September 2013 to December 2013.
Bankrate is a leading publisher, aggregator, and distributor of personal finance content on the Internet. Bankrate provides consumers with proprietary, fully researched, comprehensive, independent and objective personal finance editorial content across multiple vertical categories including mortgages, deposits, insurance, credit cards, personal loans, and other categories, such as retirement, automobile loans, and taxes. The Bankrate network includes Bankrate.com, CreditCards.com, and Caring.com, the company's flagship websites, and other owned and operated personal finance websites, including Interest.com, Bankaholic.com, Mortgage-calc.com, CreditCardGuide.com, and CreditCards.ca. Bankrate aggregates rate information from over 4,800 institutions on more than 300 financial products. With coverage of over 600 local markets, Bankrate generates rate tables in all 50 U.S. states. Bankrate develops and provides web services to over 100 co-branded websites with online partners, including some of the most trusted and frequently visited personal finance sites on the Internet such as Yahoo!, CNBC, and Bloomberg. In addition, Bankrate licenses editorial content to over 500 newspapers on a daily basis including The Wall Street Journal, USA Today, The New York Times, The Los Angeles Times, and The Boston Globe.