Box Fresh
| Box Fresh | |
|---|---|
 |
|
| Presented by | Vick Hope |
| Country of origin | United Kingdom |
| Original language(s) | English |
| Production company(s) | The Box Plus Network |
| Release | |
| Original network | Box Upfront, The Box, Box Hits and 4Music |
| Picture format | 16:9 |
| External links | |
| Website | |
Box Fresh is a campaign created by The Box Plus Network to highlight new and emerging artists. Box Fresh programming is presented by Vick Hope. Each month, Box Fresh selects a new artist to be their Spotlight Artist of the Month. Content is spread across The Box Plus Network on Box Upfront, The Box, Box Hits, 4Music and on their online digital channel BeBox.
To officially launch the Box Fresh campaign, four artists were chosen to be their 'Spotlight Artists' who we should keep an eye on in 2017, the hour long show was shown from 31 January 2017 and was broadcast throughout February, each artist performed two of their own songs along with a cover and had an interview with Vick.
Box Fresh relaunched in 2018 on 3 February with the 2018 Spotlight show, unlike the previous year, the show was 30 minutes and didn't feature any live performances, instead a small recap of 2017's Fresh Focus' was featured, and various musical guests who've been at The Box Plus Network over the past few months gave their own choices on the ones to watch, guests who were interviewed but featured on the list were asked about their past experience with music.
After the launch of Box Fresh, each and every month a new artist is chosen as the Fresh Focus Spotlight Artist of the Month, as with the 2017 Spotlight show, each artist performs three songs (two of their own and one cover) and has an interview with Vick Hope. All performances can also be viewed via The Box Plus Network's YouTube channel, along with a clip from the interview. For the 2017 period, the shows were refreshed on the Saturday closest to the beginning of the month, however from 2018 the shows are refreshed on the 1st of the month instead.
Fresh Forward is a 30-minute, all access pass to the Fresh Focus artist, a tutorial to the most popular hairstyles by Lisa Potter-Dixon (using hair products from Box Fresh sponsor got2b.) and a guide to the latest trends such as music, TV, film, food and drink, popular online websites, worldwide events, festival gossip and exercise crazes.
With the re-launch of Box Fresh in 2018, came a new format for Fresh Forward, focusing more on new music and removing the hair trends, a guest now joins Vick in the studio to discuss their top picks, whether it be on new artists or the latest and biggest hook-ups.
Each and every Friday, the team at The Box Plus Network's digital online channel BeBox invite an emerging artist to perform two of their songs, the 10 minute episodes are then uploaded onto the Box Plus YouTube channel at 5pm. One of the performances is then shown the following Friday throughout the day on Box Upfront and 4Music.
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