"Fortune favours the bold", "Fortune favours the brave", "Fortune helps the brave", and "Fortune favours the strong" are common translations of a Latin proverb. The slogan has been used historically in the military in the Anglo-Saxon world, and it is used up to the present in the US Army and on the coats of arms of individual families and clans.
Fortune favors the bold is the translation of a Latin proverb, which exists in several forms with slightly different wording, where Fortuna is the goddess of luck, such as
These Proverbs in turn descended from Fortes fortuna adiuvat. (literally: "fortune favours the strong") used in Terence's comedy play Phormio, line 203.
Pliny the Younger quotes his uncle,Pliny the Elder as using the phrase when deciding to take his fleet and investigate the Eruption of Mount Vesuvius in 79, in the hope of helping his friend Pompianus. "‘Fortes’ inquit ‘fortuna iuvat: Pomponianum pete.’" “'Fortune', he said, 'favours the brave: head for Pomponianus.'”. The expedition cost the elder Pliny his life.
The quote "Fortes Fortuna Juvat" is used by the Jydske Dragonregiment, or Jutish Dragoon Regiment, in the Royal Danish Army.
The motto for the Portuguese Commandos is "Audaces Fortuna Juvat" (A sorte protege os Audazes).
It is used as the motto for the British Army's Yorkshire Regiment having been previously used by one of the Yorkshire's antecedent regiments, the Duke of Wellington's Regiment (West Riding [33rd/76th Foot]).
The Latin version Audentes Fortuna Juvat is the motto of Clan MacKinnon and features on the clan crest.
It is the motto for Clan Turnbull.
It is used as the motto for the O'Flaherty family in Ireland and is also used on their coat of arms.
This is used as the motto for the Dickson family and is presented on their family crest.