Founded | 1892Zagreb, Croatia | in
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Headquarters | Zagreb, Croatia |
Website | www |
Franck is a Croatian coffee, tea and snacks company.
Based in the city of Zagreb, it was founded in 1892 as a part of the German multinational company "Heinrich Franck Söhne" which started operating on June 21, 1883. Prior to World War II, Franck produced coffee substitutes, but in the last 50 years it has enriched production by introducing various innovations. By doing so, it expanded its product range to coffee, tea, snacks, spices, powdered sugar and condiments. After privatization in 1992, Franck started the era of modernization. It introduced numerous innovations in the market, such as ground coffee Franck Crema, which can be prepared as instant coffee as well as regular coffee, tea infusion Coolup! which can be prepared with cold water, or various flavors of Franck Café Cappuccino. In 2015, Franck partnered with Intersnack and founded a joint venture company for the production and distribution of snacks called Adria Snack Company Ltd.
In the category of ground coffee Franck is the leader on the Croatian market with its Jubilarna coffee, while the range also includes Franck 100% Arabica, Franck 100% Arabica hazelnut-chocolate, premium "single-origin" coffees Costa Rica and Guatemala and Espresso coffee. Also, Franck Crema was launched in 2015. The range also includes ground coffees Gloria and Victoria.
Jubilarna vacuum-packed coffee is the iconic packaging for which Franck is best known. It is popularly known as "Ciglica" (the little brick) for its red color and square shape. The production of Jubilarna started in 1972, and because of its quality and relevance it is rightfully known as the "Queen of the coffees."
Franck's brand of instant coffee and cappuccinos combines a number of beverages which are characterized by quick preparation (with hot water) and a diverse range of flavors. Franck Café includes:
A wide range of Franck teas includes black, green and yellow tea, fruit teas (different flavors with a special line Voćni+Moćni) and herbal teas (with a special line Trag prirode), as well as lines specifically designed for children (Fora tea), season or time of day (Ritual). Franck was the first Croatian company to launch fruit tea in filter bags in 1991, and in 2015 it introduced the innovative line Coolup! - a drink made from the essence of tea and cold water. Also, in 2015 is launched the premium line Franck Superiore Tea that is available exclusively in the HoReCa channel.