George Gimarc

George Douglas Gimarc (born 1957) is an American disc jockey, record and radio program producer and author based in Texas. He is known for his extensive and authoritative knowledge about the classic rock radio format, recorded music in general, and specifically the era of punk rock. His broadcast programs have been heard in various formats in the US, Europe and New Zealand, via licensed stations and unlicensed pirate radio transmitters.

After attending Wallace Elementary School in Dallas, George Gimarc graduated from Lake Highlands High School in the Class of 1975.

Gimarc began his career as an intern at WRR AM in Dallas, then worked at college as a disc jockey on the University of North Texas radio station KNTU. In the spring of 1977, he started a new weekly show, that eventually became known as The Rock & Roll Alternative. This was one of the first regular new wave or punk radio shows in the United States.

The Rock & Roll Alternative program was responsible for introducing acts such as R.E.M., The Go-Go's, U2, The Psychedelic Furs, The Sex Pistols, Devo, The B-52's, XTC, The Smiths, The Cult, and hundreds of others to the listening audience of the Dallas and Fort Worth metroplex listening area from 1977 onwards. It went through three different theme songs, but its most familiar was the one provided by new friends The Bangles when they were recording their first album.

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