"If It Wasn't True" | ||||
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Single by Shamir | ||||
from the album Northtown | ||||
Released | June 6, 2014 | |||
Format | Digital download, EP | |||
Genre | Disco, acid house | |||
Length | 3:58 | |||
Label | Godmode | |||
Writer(s) | Shamir Bailey | |||
Producer(s) | Nick Sylvester | |||
Shamir singles chronology | ||||
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"If It Wasn't True" is a song written and recorded by American singer-songwriter Shamir Bailey, better known by his stage name Shamir, and included as the opening track on his debut extended play (EP) Northtown. Musically, "If It Wasn't True" is an R&B, pop, and dance song. Shamir has called the track "a breakup song, but not a typical one," and Vogue magazine in 2014 dubbed it "Your New Favorite Breakup Song."
Shamir has described "If It Wasn't True" as a "typical breakup song". The song was the first released by Shamir and introduced his countertenor voice to the music world. Shamir has said that he doesn't mind having his voice described as androgynous, but notes that "countertenor" is the correct term: "It's not feminine, it's not masculine. It's a happy medium ... I feel like if the world was more like that, our problems would be gone."
Jazz Monroe of Dazed magazine described "If It Wasn't True" as "semidissonant pulses tickled by antsy snares and hi-hats – as Shamir's sinuous vocal vogues down memory lane." Lizzie Plaugic of CMJ called Shamir's music "amazingly unclassifiable," like a "souped-up Vegas Strip disco with a self-conscious pop bent," and wrote that Shamir's voice "limbers and stretches like a wad of pink Silly Putty dipped in glitter."
"If It Wasn't True" was first released in early 2014 as part of a cassette compilation called "Common Interests Were Not Enough To Keep Us Together" from Godmode Music. The song proved to be a "highlight of the compilation," and the track was released digitally in late February 2014. An official music video was released in March 2014, and in June 2014, Shamir's debut extended play (EP) Northtown was released with "If It Wasn't True" as the opening track.
The official music video for "If It Wasn't True" features distorted images of Shamir's hometown, Las Vegas, Nevada, interspersed with video footage of Shamir in a bathtub, playing with bubbles, and dancing and hanging with friends. The video was shot by Shamir with editor Anthony Sylvester adding fisheye and chop-up effects and "all sorts of weird filters."