The Intel740, or i740 (codenamed Auburn), is a 350 nm graphics processing unit using an AGP interface released by Intel in 1998. Intel was hoping to use the i740 to popularize the AGP port, while most graphics vendors were still using PCI. Released with enormous fanfare, the i740 proved to have disappointing real-world performance, and sank from view after only a few months on the market. Some of its technology lived on in the form of Intel GMA, and the concept of an Intel produced graphics processor lives on in the form of Intel HD Graphics and Intel Iris Pro.
The i740 has a long and storied history that starts at GE Aerospace as part of their flight simulation systems, notable for their construction of the Project Apollo "Visual Docking Simulator" that was used to train Apollo to dock the Command Module and Lunar Module. GE sold their aerospace interests to Martin Marietta in 1992, as a part of Jack Welch's aggressive downsizing of GE. In 1995, Martin Marietta merged with Lockheed to form Lockheed Martin.
In January 1995, Lockheed Martin re-organized their divisions and formed Real3D in order to bring their 3D experience to the civilian market. Real3D had an early brush with success, providing chipsets and overall design to Sega, who used it in a number of arcade game boards, the Model 2 and Model 3. They also formed a joint project with Intel and Chips and Technologies (later purchased by Intel) to produce 3D accelerators for the PC market, under the code name "Auburn".