JetSuite
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| Founded | 2006 | ||||||
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| Headquarters | Irvine, CA | ||||||
| Key people | Alex Wilcox, Founder and CEO Tony Hsieh, CEO of Zappos.com, Board Member Keith Rabin, President Brian Coulter, VP of Operations David Neeleman, Founder of JetBlue Airways and CEO of Azul Brazilian Airlines, Board Member |
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| Website | jetsuite.com | ||||||
JetSuite is a private jet charter company. The company was founded in 2006 by Alex Wilcox, Keith Rabin, and Brian Coulter. In 2008, the company was re-branded after a push from financial backers.Alex Wilcox currently serves as CEO of the Irvine, California-based company.
JetSuite was born out of a re-branding of Magnum Jet after the company's financial backers decided to restructure the company. As part of this restructuring, the company also steered away from advertising as an “air taxi” with shared rides and began focusing solely on private charter flights.
Alex Wilcox, a JetBlue founding executive, is the company's CEO. Wilcox has over two decades of airline industry experience and has been named a Henry Crown Fellow by the Aspen Institute. In addition to receiving funding by private investors in 2010, Zappos CEO Tony Hsieh invested $7 million into JetSuite in 2011.
Early on, the company was recognized for streamlining its business through the use of four-passenger Embraer Phenom 100s as its primary aircraft. This allows for fluid execution when it comes to conducting maintenance and piloting the aircraft. Moreover, these planes are fuel efficient because they consume 90 gallons of gas in an hour versus more than 230 gallons per hour on some other private jets. This fact allows for cost savings, which can be passed along to the consumer.
In 2012, JetSuite added the WiFi-enabled JetSuite Edition CJ3 by Cessna to its fleet. This plane can fly twice as far as the Phenom and seat six passengers (with an additional 7th sideways-facing seat). The fleet of JetSuite Edition CJ3s is available for flights east of the Mississippi, as well as to, from and within Texas.
The company also promotes its SuiteDeals product via Facebook and its website. In 2014, it added a Wishlist feature which sends notifications via e-mail or text message about SuiteDeals.
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