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KDNA

KDNA
KDNA studios, Granger WA, September 2015.jpg
City Yakima, Washington
Broadcast area Yakima, Washington
Slogan Radio Cadena La Voz del Campesino
Frequency 91.9 MHz
First air date 1979
Format Spanish Variety
ERP 18,500 watts
HAAT 280 meters
Class C1
Facility ID 49729
Transmitter coordinates 46°31′42.00″N 120°31′3.00″W / 46.5283333°N 120.5175000°W / 46.5283333; -120.5175000
Owner Northwest Communities Education Center
Website kdna.org

KDNA (91.9 FM) is a radio station broadcasting a Spanish Variety format including music (norteña, accordion, banda, and mariachi), children's programming, local and international news and a unique show each weekday morning highlighting employment opportunities in the Yakima area, all in Spanish. Licensed to Yakima, Washington, United States, the station serves the Yakima area. The station is currently owned by Northwest Communities Education Center, and has a studio in Granger, Washington.

Latinos yearned for media representation and they sought out a radio license from the Federal Government in the early 1920s, however many popular show times were given to American/English radio stations. Most Latino/Spanish radio stations had to opt for purchasing less desirable show time hours such as early in the morning or very late into the evening. Many of the people working towards creating a better and stronger Spanish radio station did so because they wanted to rebuild a patriotic citizenry, that promoted literacy and sobriety that focused more on the folkloric and nationalist elements, for Mexicans not only in the United States but also in Mexico. Pedro J. Gonzalez along with his group Los Madrugadores (The Early Risers) were listened to by many agricultural workers, there music was an inspiration to many however they were also a direct opposing force towards the U.S government and their efforts to deport Mexicans during the Great Depression. Pedro and his group helped pioneer the road for media representation of Latinos and they were a building block that allowed Spanish language radio broker Raoul Cortez to be granted, in 1946, the first U.S radio station to be licensed to a Latino.

Radio KDNA is the nation's first full-time Spanish-language non-commercial radio station, and the first Spanish-language public radio station in Washington state. Known as "la voz del campesino" (the voice of the farm worker) Radio KDNA is the first radio station in Eastern Washington to produce programming to the Spanish-speaking population of Eastern Washington.

KDNA was founded on December 19, 1979 by Ricardo García, Julio Cesar Guerrero, Rosa Ramon and Daniel Robleski in Granger, Washington. García met Robleski in Bellingham, Washington, and decided to unite Robleski and Guerrero and create the first radio station to broadcast all in Spanish in Washington State. They wanted to find a way to unite farm workers from different communities. Conversations about an all-Spanish radio broadcast for farmworkers started as early as 1974 when directors of social programs in Idaho, Oregon, and Washington meet but nothing concrete was done until García met Guerrero and Robleski.


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