City | Roseburg, Oregon |
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Broadcast area | Roseburg, Oregon |
Branding | Best Country 103 |
Slogan | "Good Times and Continuous Country" |
Frequency | 103.1 MHz |
Translator(s) | 103.9 K280BJ (Sutherlin) |
First air date | October 1, 1970 |
Format | Country |
ERP | 2,750 watts |
HAAT | 94 meters (308 ft) |
Class | A |
Facility ID | 7119 |
Transmitter coordinates | 43°12′24″N 123°21′47″W / 43.20667°N 123.36306°W |
Callsign meaning | RoSeBurg |
Former callsigns | KRSB (1970-1985) |
Owner | Brooke Communications, Inc. |
Webcast | Listen Live |
Website | 541radio.com |
KRSB-FM (103.1 FM, "Best Country 103") is a radio station licensed to serve Roseburg, Oregon, United States. The station, established in 1970, is currently owned by Brooke Communications, Inc. The station gained worldwide attention in the 1970s for its "Goat Weather Forecasts" based on the movement of local wild goats.
The station's initial format was a mix of middle of the road and contemporary music. By the end of the 1970s, the format had transitioned to a more modern adult contemporary music mix with up to four hours of jazz music broadcast each week.
KRSB-FM currently broadcasts a contemporary country music format.
This station began regular operations on October 1, 1970, broadcasting with 2,750 watts of effective radiated power on a frequency of 103.1 MHz. The station was assigned the call sign KRSB by the Federal Communications Commission. Under the ownership of W.R.R., Inc., KRSB was run by Tom Worden who served as general manager, program director, and company president while Bob Reese took on the job of chief engineer for the station.
To accommodate the rebranding of a co-owned AM sister station as KRSB, the FM station was assigned the KRSB-FM call sign by the FCC on December 10, 1985.
In May 1986, W.R.R., Inc., reached an agreement to sell this station to Michael R. Wyatt. The deal was approved by the FCC on July 2, 1987, and the transaction was consummated the same day.