Marc O’Polo
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| Aktiengesellschaft (AG) | |
| Industry | |
| Founded | 1967 (Stockholm, Sweden) |
| Founders |
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| Headquarters | Stephanskirchen, Germany |
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Number of locations
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2,727 (2014) |
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Key people
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| Products |
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| Revenue | €452 million (2013/2014) |
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Number of employees
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1,899 (2014) |
| Website | www |
Marc O’Polo is a Swedish-German fashion label founded in 1967 by Rolf Lind, Göte Huss and Jerry O'Sheets.
As a leading designer and purveyor of premium casual wear and accessories for men and women, Marc O’Polo offers a signature style that is relaxed, urban and timeless. Ranging from clothing to shoes, eyewear, travel bags and bed linen, Marc O’Polo’s products are distributed internationally through partner retailers, company-branded stores and via e-commerce, generating annual sales (as of 2014) of more than EU€450 million.
Founded in in 1967 by three friends — the Swedes Rolf Lind and Göte Huss and the American Jerry O'Sheets — Marc O’Polo’s first collection piece was a patchwork shirt of Indian cotton. Countering the contemporary trend towards synthetic clothing, the company’s enduring preference for natural materials was definitively expressed in its first advertising campaign which showcased a lone, organic motif: a single strawberry.
The young label experienced significant successes in 1972 with the introduction of a logo-imprinted, cotton T-shirt and the launch of a unisex sweatshirt. Having presented full womenswear and menswear collections since 1975, by 1983 Marc O’Polo was creating two collections seasonally, eight annually. The first Marc O’Polo store opened in Dusseldorf in 1979.
In 1997 the company’s original distribution partner for Germany, Werner Böck, expanded his shareholdings and formed Marc O’Polo International GmbH, which is today responsible for all company operations from design and production to distribution and marketing. The same year Marc O’Polo relocated its headquarters from Stockholm to Stephanskirchen in Rosenheim, south of Munich.
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