Private | |
Industry | Comparison shopping |
Founded | 1999 |
Headquarters | Redwood Shores, California, United States |
Number of employees
|
350+ (2016) |
Website | www |
Nextag is an independent price comparison service website for products, travel, and education. Categories include: Baby, Books, CDs and DVDs, Clothing and Accessories, Collectibles and Art, Computers & Software, Electronics, Flowers & Plants, Food & Wine & Baskets. Health & Beauty, Home & Garden, jewelry and watches, office products, sports and outdoors, and video games and toys. It started originally as a website where buyers and sellers could negotiate prices for computers and electronics products. The current business model with a focus on comparison shopping has existed since 2000. NexTag also owns Hamburg, Germany based Guenstiger.de.
Nextag has a total of over 30 million users each month that makes online purchases using their site, with 80% of them being unique. Nextag sees itself as "the #1 independent site for comparison shopping." In June 2007, Providence Equity Partners purchased a two-thirds majority of the company. Los Angeles based private equity firm Regent purchased the company in March 2015.