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Palladium Ballroom



The Palladium Ballroom was a second-floor dance hall above a Rexall Drugs store at the corner of 53rd Street and Broadway in New York City. It became famous for its Latin music from 1948 until its closing on May 1, 1966.

When the Palladium opened as a dance studio and dance hall, it had a racially restrictive policy and did not maintain the level of funding needed to operate it. It had a dance floor that could hold a thousand couples dancing at once but had fallen into decline by 1947.

Most of the Latin bands were scheduled for the matinee session, many of which were used as relief bands for the big society bands of the time. Latin bands for the most part played at nightclubs such as The Conga, The China Doll, The Park Palace, and The Park Plaza, located in Spanish Harlem. Manhattan Center, Audubon Ballroom, Etc. The Palladium needed capital to survive, so it opened its doors to Classy Whites, Puerto Ricans and Cubans.All people of different Races and Origin. Everyone was accepted. Private Investors joined in and attorneys from Big Law Firms also participated on this Joint Venture for their friends. Lou Walters and Pioneer Legend Promoter Federico Pagani.

In 1948, dance promoter Federico Pagani and Lou Walters owner of the Latin Quarter approached his long time friend and they asked Max Hyman and his wife Ann, an heiress to the Otis Elevator Company fortune, about booking Latin music there and to represent them to manage the Palladium. The Palladium with the idea of Federico Pagani The pioneer and legend in the Latin Music brought the Latin music from Havana Cuba to New York City was the first to start a Latin matinee in a downtown dance hall on a Sunday and Wednesday. The first booking, on a Sunday afternoon, was reportedly a huge success, quickly prompting the club to fill its schedule with Latin music. Among the top acts to appear at the ballroom were:

Federico Pagani was a very powerful dance promoter and empresario; he was well known to the American music audience, musicians' union and the recording industry. Pagani brought the Latin era to New York City. He opened many doors to Latin musicians and created the Latin music era at The Palladium Ballroom and showed that Latin music was here to stay. He was responsible for bringing many stars from Havana, Cuba and a number of upcoming bands, for example:


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