"Replay" is a song by American recording artist Zendaya from her self-titled debut studio album, Zendaya (2013). The song was released on July 16, 2013, as the lead single from the album through Hollywood Records after being premiered on July 12, 2013. The song was written by Zendaya in collaboration with Mick Schultz, Tiffany Fred and Paul Phamous while the songs production was handled by Mick Schultz. Musically, "Replay" is an electro-R&B song.

Critical response to "Replay" was positive: many critics praised its composition and compared the work to that of American singer Cassie. The song debuted at number seventy seven on the United States' Billboard Hot 100 chart. It has been certified platinum by the Recording Industry Association of America (RIAA). The song also made appearances on charts in Australia, New Zealand, and Canada.

An accompanying video was recorded on June 1, 2013 in Los Angeles and directed by Colin Tilley; the music video premiered on Disney Channel on August 15, 2013 and later that day on Zendaya's new VEVO channel. It was inspired by Janet Jackson's "The Pleasure Principle" video, referencing the clip in several scenes. To further promote the song, Zendaya performed it on The Ellen DeGeneres Show and included it as part of her setlist for her debut tour.

After starting her career as an actress, acting in shows including Shake It Up, she began featuring on soundtracks releasing the singles "Watch Me" and "Something To Dance For". On August 8, 2012, Zendaya announced she had signed a record deal with Hollywood Records, via her official Twitter account she commented on the signing writing; "epic moment in my life...it's official!!! HOLLYWOOD RECORDS!!!", the comment also included pictures of herself with the label executives signing a contract. In May 2013, it was reported that Zendaya's debut album would be released in the fall of 2013 and the album's lead single would be released in June.

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