TV Guide (Canada)
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| Categories |
Listings magazine Entertainment website |
|---|---|
| Frequency | Weekly (1977–2006) (later operates as a website from 2006–2014) |
| First issue | January 1977 (the U.S. version was sold in Canada prior to then) |
| Final issue | November 25, 2006 (became website thereafter; occasional print specials since then) |
| Company | TC Transcontinental |
| Country | Canada |
| Language | English |
| Website | www |
TV Guide was a weekly Canadian magazine that provided television program listings information as well as television-related news, celebrity interviews and gossip, film reviews, crossword puzzles and horoscopes. It originated as a domestic version of the American TV Guide magazine before being spun off into a separate print publication that was published from 1977 to 2006, at which point it ceased publishing and its content was migrated entirely to a website (though occasional print specials have been published as recently as 2010).
The magazine's original format consisted of several editorial articles on television programming and/or issues related to television, with the bulk of the magazine featuring programming listings specific to the market served by a particular edition.
Beginning with the release of the first issue of TV Guide in the United States on April 3, 1953, the Canadian edition of the magazine was virtually the same as the U.S. publication, right down to the advertisements featured in the colour section (until the mid-1970s, some Canadian TV Guide editions were also sold in some markets bordering the United States). The only differences between the two publications were the price (in 1972, the U.S. edition sold for 15¢ per copy, while in Canada, it sold for 25¢ per copy, equivalent to $1.45 today) and the publisher. The Canadian edition was published by McMurray Publishing, a subsidiary of Triangle Publications, a U.S.-based firm owned by Walter H. Annenberg, who acquired several local television listings magazines in 1953 to form the nucleus for the national edition of TV Guide (this was acknowledged in a notice featured in the "Saturday" listings, "This Canadian magazine is distributed, assembled and prepared by McMurray Publishing Company, Ltd...."). At least eleven editions were available across Canada, which featured localized television listings for the country's major cities.
In January 1977, Telemedia acquired the Canadian rights to the TV Guide name and split it off into a separate magazine; originally, it incorporated some of the same stories and covers as the U.S. version (and utilized a similar logo to that of the American version), but eventually began publishing completely different editorial content, often with a Canadian focus – although the Canadian edition also published features and photos on American productions that did not appear in the U.S. version. Telemedia continued to use the same logo and staple-bound manufacturing used at the time of the split by the U.S. TV Guide publication until the late 1990s, even as its former U.S. counterpart had updated its logo and adopted a perfect square binding process during the 1980s. Similarly, while the U.S. TV Guide began reducing its television listings in favor of incorporating more editorial content, until the 2000s, the bulk of the Canadian magazine's content remained the localized listings. A series of sharp price increases occurred, with the newsstand cost of each issue rising to 30¢, 35¢, and ultimately close to $1 per issue.
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