The Snap Magazine

The Snap Magazine (originally titled Make It On the Snap, and not to be confused with several later magazines using the word "Snap" in their titles) is a popular American pool (pocket billiards) periodical that was published in the late 1980s and early 1990s. The magazine has been described in various venues as "the best of all pool publications" (BilliardMemorabilia.com) and "among the best billiard publications ever" (Billiard Scoop).

The Snap Magazine set many precedents in the world of billiard journalism. In addition to articles on never-before-covered aspects of the billiard world, the magazine featured profiles of formerly secretive hustlers and up-and-coming players (many of whom went on to become top pros), hard-hitting opinion pieces, humorous hustling and gambling stories, original photography, cartoons, billiard fiction, reports on hundreds of billiard tournaments from local to international, and controversial guest editorials. It also included instruction columns on all types of billiard play, including snooker, one-pocket, straight pool, nine-ball, eight-ball and other popular games.

Originally planned as a newsletter for the fledgling organization Southeastern Network of Amateur Pool Players (SNAPP), excitement surrounding the publication generated so many requests for advertising before the first issue was published that the publishers decided to discard the newsletter format in favor of a full-fledged, slick magazine.

Founders Rick Boling and "Kreole" Freddie Yates put together the first bi-monthly issue of Make It On the Snap in the summer of 1989 in Tallahassee, Florida, operating at "OTS Publications, a division of Billiard Enterprises of Florida", and it was an immediate success. The first issue featured Grady "the Professor" Mathews and Buddy "the Rifleman" Hall, as well as various other contributors. Traveling to pool tournaments and popular pool halls around the Southeast, representatives of the magazine began selling subscriptions, wholesale distribution packages and advertising, while the publishers worked on adding to the editorial staff and gathering stories from the field. By the time the second issue (October/November 1989) was published, a staff of professional editors, writers and contributors had been assembled, complemented by a group of advisors including such pool luminaries as Benny "The Goose" Conway, Ray "Cool Cat" Martin, Mike Massey, David Howard, Floyd Baxter, and Gene "The Glove" Catron.

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