There's No Place Like Mode
| "There's No Place Like Mode" | |
|---|---|
| Ugly Betty episode | |
| Episode no. | Season 3 Episode 15 |
| Directed by | Bethany Rooney |
| Written by | Sheila Lawrence |
| Production code | 315 |
| Original air date | February 19, 2009 |
"There's No Place Like Mode" is the 15th episode in the third season, the 56th episode overall, of the American dramedy series Ugly Betty, which aired on February 19, 2009. The episode was written by Sheila Lawrence and directed by Bethany Rooney.
At a YETI class, Betty is advised to get experience in an industry other than fashion if that's not her ultimate career goal. Betty suggests that each editor-in-training pair up with someone who works at a different magazine to gain more experience. She asks Daniel if he has any non-fashion-related assignments for her and he hands her the job of writing press release about a new designer named Heinrich, who's been added to the Mode show at the last minute.
For her YETI partner, Betty selects the girl from the New York Review but Jodie pairs her with Matt, the "sports guy." He has to trail her during Fashion Week, including a visit to the enigmatic Heinrich. She doesn't know what to make of his designs of metal, glass, barbed wire and wings!
Wilhelmina is outraged when a Cavalli dress she'd been planning on wearing does not arrive, and even more so when Marc suggests it's because she's "fallen off the radar" due to all the time she's spending with Connor. Things get even worse when she's seated in the second row at a fashion show, instead of her usual front-row seat. To prove that she still has the power to decide what's in and what's out, she grants an exclusive interview to Suzuki St. Pierre, but gets bumped in favor of a news update about the latest in doggie denim trends. Wilhelmina laments to Connor that she thought she could have a personal life as well as a career and he advises her to "claw her way back."
Molly dresses up to accompany Daniel to Fashion Week, but is labeled a "frump" in the press, so Daniel arranges for her to get her hair and makeup done by two Mode stylists. When Suzuki greets her as "Ugly Ducking" and wants to know all about her makeover, Molly claims there's a leak at her building and leaves.
Hilda throws Elena a going-away party since Ignacio no longer needs a nurse. "Once the kinky Florence Nightingale bit is over, it's done," she tells Betty, but Betty's not so sure it's the end of Ignacio's romance. Betty is proven right when Elena comes down to breakfast the next morning with Ignacio, dressed in his robe. Hilda is put off when Ignacio and Elena make out while she's trying to watch TV. Ignacio insists he has a right to have a relationship and Hilda replies she has a right not to have that shoved in her face. "This is my house too," she yells. Justin tells her he likes Elena and remembers that she and Hilda used to be friends.
Betty and Christina write a jokey press release for Heinrich, one that advises fashion fans to "get their tetanus shot," but it ends up being sent out by mistake. Daniel is pleased with the unconventional approach, however, as is Heinrich, who now wants Betty to produce his show. Daniel tells Betty to simply follow Heinrich's vision, but she has no idea what to do with his vague, contradictory descriptions.
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