| City | Sparta, Wisconsin |
|---|---|
| Broadcast area | La Crosse, Wisconsin |
| Branding | ESPN Radio 1290 |
| Frequency | 1290 kHz |
| First air date | 1951 (as WCOW) |
| Format | Sports radio |
| Power | 5,000 watts day 59 watts night |
| Class | D |
| Facility ID | 61681 |
| Transmitter coordinates | 43°58′6.00″N 90°51′35.00″W / 43.9683333°N 90.8597222°W |
| Former callsigns | WCOW (1951-1992) |
| Affiliations | ABC Radio, ESPN Radio |
| Owner | Sparta-Tomah Broadcasting Co., Inc. |
| Sister stations | WFBZ, WCOW-FM |
| Website | espnlacrosse.com |
WKLJ (1290 AM) is a radio station broadcasting a sports format. The station had previously run CNN news and prior to that, had simulcasted their FM sister station, WCOW-FM for many years. Licensed to Sparta, Wisconsin, United States, the station serves the La Crosse area. The station is owned by Sparta-Tomah Broadcasting Co., Inc. and features programming from ABC Radio and ESPN Radio. Former call letters were WCOW.