WMAC
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| City | Macon, Georgia |
|---|---|
| Broadcast area | Middle Georgia |
| Branding | News Talk 940 WMAC |
| Frequency | 940 kHz |
| First air date | 1922 (experimental 1910–1922) |
| Format | News/Talk |
| Power | 50,000 watts (day) 10,000 watts (night) |
| Class | B (clear channel frequency) |
| Facility ID | 46998 |
| Callsign meaning | W MACon (also sounds like original calls) |
| Former callsigns | WMAZ (1922–1996) |
| Affiliations |
ABC News Atlanta Braves (MLB) Georgia Bulldogs (NCAA) |
| Owner |
Cumulus Media (Cumulus Licensing LLC) |
| Sister stations | WDEN, WIFN, WLZN, WMGB, WPEZ |
| Webcast | Listen Live |
| Website | wmac-am.com |
WMAC (940 AM, "News Talk 940") is a Class B radio station serving the Macon, Georgia area with a News/Talk format from the ABC News & Talk radio network. This station broadcasts on a clear channel AM frequency 940 kHz and is under ownership of Cumulus Media. WMAC is the Middle Georgia radio affiliate for Georgia Bulldogs (NCAA) games and is an affiliate of the Atlanta Braves radio network, the largest radio affiliate network in Major League Baseball.
WMAC has a daytime power of 50,000 watts and a non-directional antenna; nighttime power is 10,000 watts using a five-tower directional antenna. 940 AM is a Mexican & Canadian clear-channel frequency.
This station started out as part of a radio experiment by Mercer University professor C.R. Fountain's physics class in 1910. In 1922, Mercer obtained a commercial license under the calls WMAZ. Mercer soon found itself in over its head operating a radio station, and sold it to the Macon Junior Chamber of Commerce, forerunner of the Macon Jaycees, in 1927. A group of Macon businessmen formed Southeastern Broadcasting Company and leased the station in 1929 before buying it outright in 1935. In 1937, it became a CBS Radio affiliate and broadcast its first live Soap Box Derby. In 1941, it was granted authorization to broadcast after sundown as well. It eventually spawned Macon's first FM station and first television station. The FM frequency is now occupied by WDEN, while the television station still bears the WMAZ-TV calls.
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