WSNE-FM
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| City | Taunton, Massachusetts |
|---|---|
| Broadcast area | Providence, Rhode Island |
| Branding | Coast 93-3 |
| Slogan | "Southern New England's Hit Music Station" |
| Frequency | 93.3 MHz (Channel 227) (also on HD Radio) |
| First air date | January 26, 1966 |
| Format | FM/HD1: Adult top 40 HD2: Smooth Jazz Network HD3: K-Love |
| ERP | 31,000 watts |
| HAAT | 180 meters (590 ft) |
| Class | B |
| Facility ID | 74069 |
| Callsign meaning | W Southern New England |
| Former callsigns | WRLM-FM (1966-September 26, 1980) WRLM (September 26-December 11, 1980) WSNE (December 11, 1980-March 1, 2001) |
| Affiliations |
Premium Choice iHeartRadio |
| Owner |
iHeartMedia, Inc. (Capstar TX LLC) |
| Sister stations | WWBB, WHJJ, WHJY |
| Webcast | Listen Live |
| Website | coast933.iheart.com |
WSNE-FM (93.3 FM, "Coast 93-3") is a radio station serving the Providence, Rhode Island market with an adult top 40 music format. The station is licensed in Taunton, Massachusetts to iHeartMedia, Inc.. Its studio and offices are located at 75 Oxford Street, Providence, Rhode Island, and its transmitter is located at the WJAR transmitter site in Rehoboth, Massachusetts. The station was assigned its current WSNE-FM call sign by the Federal Communications Commission on March 1, 2001.
In 1966, WSNE signed on as WRLM, named for original owner Robert L. McCarthy. Its programming was a middle of the road format in monaural, as well as broadcasting local news and high-school sports for Taunton and the vicinity. During the 1970s, WRLM adopted an Adult Contemporary format and went stereo in 1976.
In 1980, co-owners John McCarthy and Joseph Quill sold WRLM to the Outlet Company, the then owners of WJAR (now WHJJ) and WJAR-TV in Providence. While the AC format was maintained on "FM 93," the call sign was changed to WSNE and several high-profile Providence personalities joined the station's staff including Mike Sands, Paul Perry, Bob Hollands and Patty Costa. Studios were moved to Providence and the transmitter was moved to Rehoboth, Massachusetts, improving the station's signal in Rhode Island. By 1984, Ken Cole was added for evenings and the station was now known as "93.3 WSNE." By 1986, the last four hours of Ken Cole's show was called Pillow Talk, featuring love songs and dedications.
In 1986, former WEAN (now WPRV) personality Joannie Edwardsen was brought in as the morning news anchor. Shortly after, former WPRO afternoon host David Jones was hired to take over mornings. With the addition of Chuck Hinman as news anchor by years end, Jones & Joan would become the new morning show. By 1989, Jones & Joan had gained a large following, finishing only second to WPRO's legendary Salty Brine.
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