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Why didn't you invest in Eastern Poland?


Why didn't you invest in Eastern Poland? (Polish: Dlaczego nie zainwestowałeś w Polskę Wschodnią?) was an advertising campaign conducted by the Polish Information and Foreign Investment Agency (PAIiIZ), and supported by the European Regional Development Fund, to raise the domestic and international profile of Eastern Poland, with the aim of increasing economic investment in the region.

Eastern Poland is a macroregion in Poland comprising Lublin, Podkarpackie, Podlaskie, Świętokrzyskie and Warmian-Masurian voivodeships, which based on Eurostat data from 2002 had the lowest GDP per capita in the enlarged European Union. To help accelerate growth rates of foreign investment, socio-economic development and business travel in the region, the Eastern Poland Economic Promotion Programme was initiated under the aegis of the Polish Information and Foreign Investment Agency PAIiIZ. Funded with some 86 million złoty, the programme from 2009 to 2015, promotes strategic sectors of the economy in the Eastern Poland macroregion, including food, furniture, aviation, machinery and renewable energy.


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