XEJPV-AM
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| City | Ciudad Juárez, Chihuahua (state), Mexico |
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| Branding | Radio Viva |
| Frequency | 1560 kHz XHGU-FM 105.9 HD3 |
| First air date | 1968 |
| Format | Religious |
| Power | 1 kW day |
| Callsign meaning | José de Jesús Partida Villanueva (original concessionaire) |
| Owner | MegaRadio (Radio Video de la Frontera, S.A. de C.V.) |
| Website | radioviva |
XEJPV-AM is a radio station in Ciudad Juárez, Chihuahua. Broadcasting on 1560 kHz, XEJPV is owned by MegaRadio and is known as Radio Viva.
The concession history for XEJPV begins with a concession awarded in 1968 for the station to José de Jesús Partida Villanueva, who would later own two television stations: XHAUC-TV in Chihuahua, Chihuahua and XHTX-TV in Tuxtla Gutiérrez, Chiapas.
The current Radio Viva format has existed on the station since 1997.
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