You Will

"You Will" was an AT&T marketing campaign that launched in 1993, consisting of commercials directed by David Fincher. Each ad presented a futuristic scenario beginning with "Have you ever…" and ending with "…you will. And the company that will bring it to you: AT&T."

The ads were narrated by Tom Selleck.

In 2016, technology writer Timothy B. Lee commented that "overall, the ads were remarkably accurate in predicting the cutting-edge technologies of the coming decades. But the ads were mostly wrong about one thing: the company that brought these technologies to the world was not AT&T", except for AT&T provided some of the world's communication infrastructure.

The proposed innovations included:

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